There is a whole lot of “noise” about real estate investing. Will it make you rich? Will it make you bankrupt? How about, “Will it help you just barely get by?” Believe it or not, it will do all these things. You can take my word for it, I’m a full-time real estate investor. Yes, that’s what I do for a living aside from make periodic posts in this blog and invest some time in some other web ventures. And I’ve made a fair amount of money doing it.
Quickly, let me break down what I’m saying:
Will it make me rich?
It can. If you make the right decisions. (which I will outline below) This is the most promoted aspect of a life of real estate investing. I don’t, however, think this is the reality for most people who get into real estate. We’ve all heard stories of the family member or friend who purchased a home and sold it six months later for significantly more money than they paid for it. We’ve seen Donald Trump’s - ahem, gaudy - penthouse and the bevy of buildings named after him. We believe the mythos of the “rich as king Midas” real estate investor who wipes his rear with the hoards of cash he generates from every flick-of-the-wrist deal he does. This is all part of the average person’s understanding of what real estate means to us. But don’t get me wrong! I’ve never seen so many people get “rich” so quick as they do in real estate. But here’s the rub: It’s just not (and I mean this) as easy at it might seem. It is a real business that needs to be run like a real business! Most people will become real estate agents to get into the game. Did you know that in one of the hottest real estate markets in the history of the universe (Phoenix, AZ) over the last five years, that the average agent’s commission actually went down? Yes, it’s true. A plaque on the wall does not a rich person make. (The average commission in 2005 for an agent with two years of experience was approximately $13,000!)
Will it make me bankrupt?
Well, maybe. But don’t focus too much on obvious downside of being entrepreneurial. Here’s a typical bankruptcy scenario: Joe goes to a real estate seminar. Joe learns that rental properties make people rich. Joe buys 5 properties at market value assuming they are going to appreciate in value. (He’s even willing to lose $50 per month per home) Joe’s interest only loans adjust up or one of his properties needs a new roof but he’s completely leveraged out. Joe goes bankrupt.
There are, of course, numerous ways to lose your shirt in real estate but that’s the most common.
I’m going to skip the “will it help me just barely get by” to outline my secrets (wink, wink) to real estate success.
They are very simple:
PAY NO MORE THAN 65% OF TODAYS REALISTIC VALUE FOR THE PROPERTY
This means that if a property is worth $100,000 to everyone else you’re only going to pay $65,000
Sounds impossible doesn’t it? People usually give me a blank look at this point.
ESTABLISH DEMAND EVEN IF YOU GET THAT KILLER PRICE
It doesn’t matter if you can get something for 65% of the marketable value if there’s no one to buy it. Another important parameter is “absorbtion rate”. For example: If 100 homes sell a year in an area and there are 300 on the market in that same area, I’m probably not going to add to the mess by putting another home on the market.
HAVE A SOURCE OF PATIENT FINANCING
If you can find those 65% deals you should have no problem at all lining up financing. But here’s the important point: Try to ensure that they’re not going to come knocking if the deal goes long or the market changes on you. You want a financial partner instead of a pure play lender. (Even if all the contracts and documents suggest that they are just a lender.)
I have made a lot of money following these basic rules. Successful ventures should not be mysteries. They are usually a product of following some basic rules like those outlined above.
I’m going to offer an hour or two of free consulting to the first 3 people that respond to this post with a comment.
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